Subscription Form is a feature that allows you to easily collect email addresses of those readers who are interested in the content published in your Brand Journal. A viewer who provide his email address is added to your Subscribers database with the Lead tag. Then you are able to add him to your regular mailing groups in Audience and target him with a newsletter that extends content published in the press room.
To create and configure the Subscription Form, follow these simple steps:
- Go to Brand Journals and select your pressroom from the drop-down list:
2. Click Subscription Forms
3. Choose where Subscription Form should appear, by activating certain places with a slider in the top-right corners
4. Click Edit on chosen forms
5. Personalize their colour and content
6. Save changes and turn on forms in your pressroom by clicking Active button