--- title: What is a Subscription Form and how does it work description: Subscription Form is a feature that allows you to easily collect email addresses of those newsroom visitors who are interested in your content. A visitor who provides their email address will be added --- [Skip to content](https://help.prowly.com/what-is-a-subscription-form-and-how-does-it-work#main-content) - [English](https://help.prowly.com/what-is-a-subscription-form-and-how-does-it-work) - [Polski](https://help.prowly.com/pl/czym-jest-subscription-form-i-jak-działa) English Show submenu for translations [Customer portal](https://help.prowly.com/customer-portal?hsLang=en) ![](https://help.prowly.com/hubfs/prowly-logo-3.svg) Open main navigation Close main navigation - - [English](https://help.prowly.com/what-is-a-subscription-form-and-how-does-it-work) - [Polski](https://help.prowly.com/pl/czym-jest-subscription-form-i-jak-działa) English Show submenu for translations - [Customer portal](https://help.prowly.com/customer-portal) - [Prowly.com](https://prowly.com/) [Prowly.com](https://prowly.com/?hsLang=en) Advice and answers from the Prowly Team - There are no suggestions because the search field is empty. 1. [Help Center](https://help.prowly.com/?hsLang=en) 2. [Optimize newsroom](https://help.prowly.com/optimize-newsroom?hsLang=en) 3. [Adding and managing newsroom content](https://help.prowly.com/optimize-newsroom?hsLang=en#adding-and-managing-newsroom-content) # What is a Subscription Form and how does it work **Subscription Form** is a feature that allows you to easily collect email addresses of those newsroom visitors who are interested in your content. A visitor who provides their email address will be added to your *Subscribers* database with the *Lead* tag. Then, you can add them to your regular contact lists. In order to create and configure a **Subscription Form**, follow these steps: 1\. Go to **Content** \> **Newsrooms** to open your newsroom in the app![content newsrooms](https://help.prowly.com/hs-fs/hubfs/Help/Newsroom/content%20newsrooms.png?width=387&height=388&name=content%20newsrooms.png) 2\. Click on **Content** in the panel to the left (in the *Customize Newsroom* section) and then go to the **Layout content** tab 3\. Choose where a Subscription Form should appear, by activating it in all or only specific parts of the newsroom. You can activate it in four places in the newsroom. You can find where specifically in this article below. 4\. Click *Edit* on the chosen forms to personalize their color and content 5\. Save the changes ### Form locations #### **Menu Bar** The subscription form will appear in the top right corner of your newsroom.   ![](https://help.prowly.com/hubfs/Knowledge%20Base%20Import/downloads.intercomcdn.comio110222980799ea3b39d24549566f2e91bfile-2C4kLH71H4.png)   #### **Home page** There will be a new full-width section added on the home/main page of your newsroom with the subscription form in the center.   ![](https://help.prowly.com/hubfs/Knowledge%20Base%20Import/downloads.intercomcdn.comio110222990781e57704ec26c802301d268file-87GUNiTnvJ.png)   #### **Press Release** The web form will appear to the left from the content of a press release.   ![](https://help.prowly.com/hubfs/Knowledge%20Base%20Import/downloads.intercomcdn.comio110222991d1c7eff696036cb3063c219bfile-OP4i2szr1f.png)   #### **Category Page** Similarly to the home page, a full-width section will appear below articles that are present under a category/tab.   ![image16](https://help.prowly.com/hs-fs/hubfs/image16.png?width=688&name=image16.png)   - 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