During email creation in Pitch, you have to enter an email name and subject line. The email name is an internal working name visible only to you and your team inside Prowly and it is provided mostly for organizational purposes. Set the name corresponding with the actual content of the email or whole project so it can be found easily in the dashboard.
The subject line is the actual title of the email that will be seen in the email client by your recipients. You can set it in the 3rd step of email creation next to other important data, such as From name, From address and Preview text.