What is Media Discovery?

Media Discovery is an additional package to Prowly software that allows you to search for new industry journalists worldwide and add them to your own media database. If you are a trial user, you can test Media Discovery for free to see how many journalists are accumulated in the search engine and how easily it is to find media potentially interested in your content, even in the close distance to your company headquarters. 

 

 

With Media Discovery you build new relationships with outlets and journalists that were out of your reach. The tricky part is an Influencer Score, which allows identifying most important journalists, their power of influence and the possible range of publication.

How to search for journalists in Media Discovery

New media contacts can be searched by phrases. Nonetheless, there is an option to narrow down your search criteria and find the right people to hear your story. Here we've got parameters you can select:

  • Language
  • Country
  • State
  • City
  • Outlet name
  • Name and Surname
  • Topic
  • Role

Contacts added to your own database from Media Discovery can be deleted, increasing back the number of journalists you can transfer. The unique limit is set for every subscription plan separately, whereas contacts from Media Discovery cannot be exported from the tool. Check more in this article.